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Bachelor in Communication

LCU Humanities Faculty

Bachelor in Communication

The Communication program at the Lebanese Canadian University – LCU prepares students to effectively convey messages across various media and professional contexts. The program provides a strong foundation in communication theory, media studies, public relations, advertising, and digital communication, while developing students’ analytical, creative, and interpersonal skills. Through a combination of theoretical coursework and practical projects, students learn to craft clear, persuasive, and ethical communication strategies. Emphasizing critical thinking, media literacy, and contemporary communication practices, the program prepares graduates for careers in media, public relations, corporate communication, marketing, and related fields, as well as for advanced academic studies.

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Public Relation and Institutional Communications (105 Credits)
#CodeCourse TitleCreditsPrerequesites
1COM 200Professional Communication Skills3-
2INF 200Introduction to Office Automation3-
3LAN 200Mastering of Arabic Language3-
4LAN 210Mastering of French Language3-
5LAN 220Mastering of English Language3-
6ADM 200Principles of Management3-
7COM 220Introduction to Information and Communication Sciences3-
8LAN 230Writing Techniques3LAN 200, LAN 210, LAN 220
9LIB 200-7Introduction to Intercultural3-
10STM 200-1Applied Statistics (STEM)3-
11COM 300Introduction to Digital Communication3COM 220
12COM 310Introduction to Public Relations3-
13ENT 300Entrepreneurship3-
14GEO 300The State of the World: Geographical Perspectives3-
15JOU 300Journalism and Society3-
16LIB 300-4Italian3-
17COM 320The Foundations of Mass Communication3COM 220
18COM 330Principles of Advertising3-
19JOU 310Journalistic Writing Workshop3-
20JUR 300Media Laws and Ethics3-
21LIB 300-5Photography: Basics3-
22MAR 300Marketing3-
23MET 300Research Methodology3-
24COM 400Specialized Writing 13-
25COM 410Communication Skills - Public Speaking3-
26COM 420Corporate Identity and Reputation3-
27COM 430Corporate Communication3-
28COM 440Communication Plan and Strategy3-
29LIB 401-2Design Workshop3-
30COM 450Specialized Writing 23COM 400
31COM 460Events Communication3-
32COM 470Crisis Communication3-
33COM 480Negotiation Art3-
34LAW 400Lebanese Labor Law3-
35PRO 490Final Project3-
#CodeCourse TitleCreditsPrerequesites
1COM 200Professional Communication Skills3-
2INF 200Introduction to Office Automation3-
3LAN 200Mastering of Arabic Language3-
4LAN 210Mastering of French Language3-
5LAN 220Mastering of English Language3-
6ADM 200Principles of Management3-
7COM 220Introduction to Information and Communication Sciences3-
8LAN 230Writing Techniques3LAN 200, LAN 210, LAN 220
9LIB 200-7Introduction to Intercultural3-
10STM 200-1Applied Statistics (STEM)3-
11COM 300Introduction to Digital Communication3COM 220
12COM 310Introduction to Public Relations3-
13ENT 300Entrepreneurship3-
14GEO 300The State of the World: Geographical Perspectives3-
15JOU 300Journalism and Society3-
16LIB 300-4Italian3-
17COM 320The Foundations of Mass Communication3COM 220
18COM 330Principles of Advertising3-
19JOU 310Journalistic Writing Workshop3-
20JUR 300Media Laws and Ethics3-
21LIB 300-5Photography: Basics3-
22MAR 300Marketing3-
23MET 300Research Methodology3-
24COM 405Semiology of Picture3-
25COM 415Consumer Behavior3-
26COM 425Corporate Identity and e-reputation3-
27COM 435Design and Production of Electronic Advertising3-
28COM 441Video/Lighting/Sound3-
29LIB 401-2Design Workshop3-
30COM 450Specialized Writing 23COM 400
31COM 460Events Communication3-
32COM 465Communication Strategy on Social Media3-
33COM 475Art Direction3-
34LAW 400Lebanese Labor Law3-
35PRO 490Final Project3-